Robby Bosch and Bobcat - Man and Machine Interaction

Published: 17/6, 2019

Bobcat management nominated Robby Bosch, a Senior Field Product Trainer at the company, was one of three Working Heroes selected for the 2019 edition of Bauma, the world’s largest exhibition of construction machinery. Working Hero is the first Web TV series of its kind in the construction machinery industry. By sharing stories about key figures such as Bosch – their everyday events, their challenges and their successes - the format spotlights their importance to the industry. Prior to joining Bobcat as a Field Sales Trainer in 1981, Bosch already had six years of experience as a Service Manager with a Bobcat dealer in his native Netherlands. He was awarded his first Bobcat loader certificate in 1975 after a week-long training session on the Bobcat M371 and M611. Since since then, Bobcat machines have always been a central part of Bosch’s working life. His move to Bobcat in 1981 marked the start of a career in which he first promoted Bobcat machines as a Field Sales Trainer in Africa, Europe, the Middle East, and Russia. After his exceptional time with Bobcat, Bosch will retire this year. But the company will continue to play a big role in his life. Bosch owns one of the most comprehensive private collections of construction machine models in the world—more than 5,000 unique items that are housed in a dedicated room at his home.

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