Ironclad Marketing Promotes Luthi and Boerner
Published: 4/3
Ironclad Marketing, a full-service marketing agency specializing in business-to-business manufacturing clients, announces the promotion of Brittany Luthi to staff development manager, and Aaron Boerner to content director.
In her nine years at Ironclad, Luthi has held a variety of roles, including public relations writer, account manager and senior account manager. Her role as staff development manager will include training new employees on clients, processes, and markets to ensure on-point marketing plans and messaging. Luthi will also work with all staff to determine knowledge gaps and opportunities to grow and expand expertise.
Boerner’s new role as content director will include reviewing content while training and mentoring the public relations writing team to ensure strong messaging for both clients and industry media. With a background in broadcast media, Boerner has spent his whole career telling compelling stories. He also is drone-certified, offering clients drone video and photography capabilities. In his new role he will continue to contribute as an experienced writer, guide the content creation and public relations team, and help to round out and boost the video services.
Ironclad employs a team of more than 20 individuals in positions ranging from graphic designers to digital marketing strategists, PR writers, account managers, and more. The depth of expertise Luthi and Boerner offer contributes to Ironclad’s ability to effectively carry out its mission of providing and executing strategic and creative marketing plans for clients.