Genesis Attachments Sold to NPK Construction Equipment

Published: 17/6, 2019

NPK Construction Equipment of Japan has purchased Genesis Attachments, ending speculation about the Superior, Wisc.-based manufacturer’s future following an aborted purchase by Stanley Group earlier this year.  Founded in 1997, Genesis has been a market leader in the production of scrap processing, demolition, and material handling attachments for many years. Along with the company’s 117-person US manufacturing operation, the sale also includes European licensee, Genesis GmbH. In a statement, NPK announced that it has no plans for making significant changes to the business, but will instead focus on “improving the experience for our dealers and end users alike.”

Founded in the early part of the 20th Century as Nippon Pneumatic Mfg. Co. Ltd., NPK has designed and manufactured construction equipment attachments since the late 1950’s. In 1975, NPK Europa B.V. was established in Rotterdam, Holland to expand sales channels in the European Community. By the mid-1980s, NPK was a well-established, highly reputable manufacturer of hydraulic hammers, crushers/ pulverizers, shears, and pile drivers. In 1985, the organization established NPKCE to provide exclusive distribution and product support for the western hemisphere. 

In the years since, NPKCE has added manufacturing and machining facilities transforming the company into a fully-fledged designer, manufacturer, and assembler of quality construction and demolition attachments and pedestal boom systems. Late in 2013, NPKCE entered into a partnership with European mining equipment manufacturer, Hermann Paus Maschinenfabrik, of Emsbüren, Germany, serving as the exclusive distributor of Paus mining vehicles in the U.S. and Canada. This led to the establishment of NPK Mining Equipment LLC in 2018, and the launch of a new branch in Elko, Nev., dedicated to the sales and service of Paus vehicles in the west.