Genesis Announces to Sales, Account Management Posts

Published: 30/9, 2019

Genesis Attachments has promoted Justin Palvere sales director for North America. Palvere will manage sales and channel strategy, as well as the Genesis regional managers and sales territories in the US and Canada. 

Justin began his career with Genesis in manufacturing 12 years ago. He has since held positions including Southeast regional sales manager, Midwest regional sales manager, and, most recently, national account manager for demolition.

Succeeding Palvere is Matt Hughes, who will serve as key account manager for demolition, as well as manager for the South Central region.

Matt joined Genesis in May 2009 and successfully served as South Central regional manager from 2013 to 2017. During that time, he forged many solid relationships with customers and dealers in the region. His experience, product and application knowledge, and understanding of the industries Genesis serves will allow for a seamless transition back into the territory that now covers Louisiana, New Mexico and Texas. 

In his key account manager for demolition role, Matt will be responsible for product and sales growth in the North American demolition segment.

Genesis has also promoted Matt Orvedahl to Midwest regional sales manager. Orvedahl, who joined the company as a product sales and service representative in 2017, has developed many strong, successful relationships across the region, which includes Iowa, Minnesota, North Dakota, South Dakota, Upper Michigan, Wisconsin, Ontario and Manitoba. His previous experience, application knowledge, mechanical aptitude and understanding of the industries Genesis serves will help him assist customers with their parts, refurbishment, and service needs.